Saturday 15 October 2016

Task 1C: Audio-Visual

YouTube was created by three former Paypal employees in February 2005 and is a free video sharing website which makes it easy to watch videos online. It is one of the most popular websites with users watching around 6 billion hours of video footage every month.

Anyone can video blog (also known as 'vlog') as long as they have an internet connection, a camera and an interesting and relatable topic to start a discussion. Top vloggers can earn thousands of pounds just by mentioning a product to their millions of fans or followers. Many vloggers quit their jobs to have careers from home and have never looked back. The information below shows just how vloggers can make a living by working from home.

How much can top Vloggers charge?

    • Up to £20,000/month for banners and 'skins' around edges of web pages.
    • Up to £4000 per mention of a product.
    • Up to £4000 per Instagram/Twitter post featuring product.
    • Up to £10,000 per personal appearance.
Source: eight&four Digital Marketing & BBC Newsbeat

In my industry more and more castings, especially the first round of auditions for a film or TV job, are now done by a self-tape submission as it saves the casting director time and money on hiring out a space for a day to see actors audition in person. They normally receive hundreds of submissions for each role, so it is much easier for them to see actors initially via self-tape, which they can watch in the comfort of their own home at their leisure. This is helpful for casting directors as it allows them to watch the self-tape videos a few times if they are not sure and means that actors can also submit self-tapes from overseas, for example, without having to pay travel expenses. Self-tapes also have their disadvantages too as you will never actually know if the casting director has even watched your tape.

As a performer, I understand the advantages and importance of self-taping but because I wasn't acting this time, I decided to do things a bit differently... I created my video by using the programme Sony Vegas Pro 13 using a set of images and text along with a clip of music. I thought that this would be more visual for my audience and a bit more interesting than me speaking to my iPhone camera! This also helped me gain new skills in media and editing which I hope to use again as I get further into the course.

So here is the link to my first ever YouTube upload... hope you enjoy!

https://www.youtube.com/watch?v=C02gS_pwk0U

1 comment:

  1. A lot there Shannon! it is clear you get very involved in your professional work and are taking this part of the journey as a part of that. I like the way that your previous work has been aligned to BAPP Arts - and the imagery - that you talked about with Flickr - is coming together. It is clear you will take this first go and do more with the video - yes as a part of what you do - good context here about the purpose of this mode of communication.

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